Plant Power Fast Food, a plant-primarily based speedy meals eating place chain based in San Diego, opened its 5th vicinity remaining week in Long Beach, California. The 3-and-a-1/2-year-antique corporation said that sales from the Long Beach location on its commencing Sunday, June 30, 2019, had been the highest for any of the company’s five locations for one unmarried day in its history. Chief Operations Officer and co-CEO Zach Vouga said that “We’re pleased to be part of this colorful network, and we’re crushed by way of the warm welcome we’ve been receiving from customers vintage and new.”
Company president and co-CEO Mitch Wallis stated that their logo turned into specially designed to attraction to all of us, not simply those on a plant-based eating regimen. “By offering a sparkling, GMO-free, plant-based menu in the familiar rapid-meals format, we’re capable of providing a smooth-to-get admission to alternative for the ones looking for more healthy alternatives,” he says. He adds that “The majority of our customers are omnivores who’re exploring new food picks.”
In addition, The Plant Power Restaurant Group has introduced the next section of its Series A, providing for approved traders according to Regulation D followed by using the U.S. Securities and Exchange Commission (SEC) via MicroVentures. Series A funding will make bigger through September 2019 with a target amount of $7 mm.
According to Vouga, pinnacle line sales multiplied 438.4% from 2016 through 2018. He believes that this is a reflection of the electricity of the brand: “We’re in view that clients are without a doubt enthusiastic about a 100% plant-based emblem, one with a proper dedication to health and sustainability and a vision that extends past the traditional backside line.”
Chief Marketing & Communications Officer and co-CEO Jeffrey Harris believe that there’s a large possibility to bring a plant-based opportunity to the U.S. Speedy-meals area: “In the US, the short grocery store handed $255 billion in income in 2018 according to marketplace studies groups Statista and IBIS. While traditional fast meals eating places deliver the flavor, value, and convenience element that their customers revel in, most people of mainstream manufacturers have didn’t correctly address the evolving wishes of clients who are seeking out healthier, extra humane, and environmentally sustainable options.”
Asked about the contemporary news of predominant speedy-food manufacturers adding vegan items to their menu, Harris becomes fine—“We’re pleased to see among the essential fast-meals manufacturers amplify their services to consist of plant-based totally options.” Harris similarly adds, “The creation of vegan burgers at a few rapid meals restaurant chains suggests that a widespread attitudinal shift is in movement, simply as we anticipated numerous years in the past whilst we first started developing our enterprise. That said, we trust that purchasers are searching out more than simply a couple of vegan options on the menu. We’re excited to provide something appreciably one-of-a-kind to clients who are hungry for real exchange.”